Module 04

Mix

Compare price, volume, cost and promotion assumptions.

PricingVolumePromotionsMargin
Overview

You already have commercial levers: prices, volumes, promotions, discounts and costs. Mix quantifies the assumptions you enter before you decide.

Mix covers pricing, volumes, promotions, cost centers and overheads with a deterministic calculation engine for comparable commercial scenarios.

Concrete example

For a price or promotion scenario, Mix uses the volume assumption you enter and calculates unit margin, break-even and financial performance.

Result

You arbitrate commercial decisions on figures rather than impressions.

Take action

See Mix on
your own dossier.